Dab & go hair concealer

Dab & go hair concealer

1248+ orders
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check_circle 10-second application

check_circle Waterproof & 12-hour wear

check_circle 7 pro-curated shades

$24.99
$24.99 $49.98
SAVE 50% Sold out
cool blonde
cool blonde
blonde
blonde
light brown
light brown
medium brown
medium brown
dark brown
dark brown
black brown
black brown
grey
grey
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Dab & go hair concealer

Dab & go hair concealer

$24.99
$24.99 $49.98
SAVE 50% Sold out

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Grey Roots Don't Get To Decide Your Day

Between salon visits, greys and thinning spots have a way of showing up at the worst time. Purelums's dab & go hair concealer hides them in about 10 seconds, so your roots are covered and your hair looks fuller the moment you walk out the door. No appointment, no mess, no second guessing.

WE LET OUR RESULTS SPEAK

    Cover visible grays & thinning patches in  10 seconds

    Salon coloring costs a fortune. Box dye damages your hair. Root touch-up sprays leave a sticky, painted finish everyone can spot.

    Applying dab & go onto your roots for just a few seconds covers grays, fills in thinning patches, and adds visible volume. We use Amazonian clay for long wear, argan oil to moisturize as it covers, and castor oil to hydrate and smooth. The built-in sponge applicator gives you a mess-free application. Just twist, dab, go.

    water_drop Waterproof through sweat & rain

    check Fits in your handbag

    See The Difference In Seconds

    Drag to see how quickly greys and roots disappear with a few quick dabs. No tools, no touch ups, no mess.

    Before

    After

     
     

    Stay Confident All Day Long

    Rain, sweat, workouts, or humid weather—
    Dab & go Hair Concealer stays put exactly where you need it.

    ✓ Water-Resistant Formula

    ✓ Sweat-Proof Hold

    ✓ Smudge-Resistant Coverage

    ✓ Natural-Looking Finish

    ✓ No Flaking or Mess

    Simply apply, blend, and go.

    Enjoy fuller-looking hair and flawless coverage that lasts throughout your day.

    Hair-Friendly Formula

    • Clay-Based Pigments

    Provides natural-looking color adhesion.

    • Plant Oils

    Help smooth and condition hair strands.

    • Vitamin-Enriched Formula

    Supports a soft, lightweight finish.

    Hides Roots

    Shrine Theme

    Fills Thinning Spots

    Adds Instant Volume

    Covers Greys

    Hides Roots

    Shrine Theme

    Fills Thinning Spots

    Adds Instant Volume

    Covers Greys

    Hides Roots

    Shrine Theme

    Fills Thinning Spots

    Adds Instant Volume

    Covers Greys

    Hides Roots

    Shrine Theme

    Fills Thinning Spots

    Adds Instant Volume

    Covers Greys

    Testimonials

    • "I was pleasantly surprised! Covered my grays in 10 seconds, no mess and no sticky finish. Love that it smells like argan oil instead of chemicals. Very happy with my Order!"

      Laura T, Austin, TX

    • "I have thin hair at my part and I've spent so much money on fibers and powders that make a mess. This dabs on cleanly and my scalp doesn't show anymore. Game changer."

      Demara O, Miami, FL

    • "Honest to god, 10 seconds and I'm done. Used to spend 20 minutes brushing on a spray and washing my hands twice. This is a different sport. Worth every penny."

      Priadashni T, Boston, MA

      Trusted by 13,200+ women worldwide

      98%

      Noticed that their grays were completely covered instantly

      94%

      Said it stretched their time between salon visits

      97%

      Said they replaced their root touch-up spray with this one

      *based on feedback from over 6000+ customers.

      Why they love us

        Others
      Looks natural
      12+ hour wear
      Covers grays & thinning
      Won't damage your hair
      One-dab application